Fall is falling in Central Pennsylvania. The air is crisp and fresh. The skies take on a different hue of blue. It won´t be long until the mountains are ablaze with gorgeous color. Without a doubt, this is my favorite time of year. My prayer is that you all are safe from the wildfires and hurricanes and are enjoying this time of year wherever you are.
Did you ever write something you thought was really good, and then a bad review shows up? If you haven´t, you will. It´s bound to happen. Negative reviews are just a part of writing. Nothing will ever change that, but there may be a way to lessen unwanted feedback.
I came across a story about an airport that constantly got bad reviews for slow service at baggage claim. They came up with a unique idea, and the negative reports slowed considerably. What did they do? Well, they could have emphasized speed on the service – make sure everyone is hustling and pushing things through faster.
Instead, they simply moved the baggage pickup to a further carousel. People would have to walk further, which would take longer, which would eliminate them standing around waiting and complaining. What’s funny is, it took the same amount of time for people to get their bags. But because they were walking (and not “waiting”), the complaints dropped significantly.
The moral of the story is maybe you don´t have to rewrite your story (you can be sure someone won´t like the rewrite, too), but change the way you frame the book. The reason people give negative feedback is because their expectations have not been met. So, meet their expectations.
How about this? Is your book longer or shorter than most? Let your audience know ahead of time.
Got clean or explicit romance scenes? (Hopefully, it´s clean, or at least, not too explicit). Tell them.
Is your writing more technical or more inspirational? Make it known.
There really is a market for just about anything you write. Some will love it and others will hate it. That´s just the nature of the beast, but when you identify from the get-go what the book is about, you´ll have a better chance to eliminate those unwanted reviews.
Just some thought to ponder and that will wrap it up for another week!